FM 21 Frustration

Hey,

so I'm managing a newly promoted club Hungerford to Vanarama National, we start the season everything is going good I'm at the top of the league, and then all of a sudden my team stops scoring and winning. I realize we are overachieving and players start being complacent. how do I avoid/overcome this situation?

I use only one tactic. pep talks and shouts are by the staff member with the highest motivation attribute.

any further details will be gladly shared, just ask

thank you